The project involved showrooms for 3 fashion companies: Sonneti; Full Circle and Firetrap. All 3 showrooms were to be housed in the London based headquarters of World Design and Trade. The open plan of the 3,000 sq feet area allotted to the showrooms was retained. However, the space was articulated as a series of distinctive environments by fencing systems clad in polycarbonate, anodised aluminium and corrugated aluminium industrial cladding. The 3 display areas boasted a series of slightly offset bays which gave buyers a degree of privacy. Each showroom, along with its furnishings, read as a variation on the theme of presentation. The intention here was to make each environment as an exhibition space which adapted easily to the different collections.

Each showroom, along with its furnishings, read as a variation on the theme of presentation. The intention here was to make each environment as an exhibition space which adapted easily to the different collections.